With India’s ongoing festival season in full swing, the marketplace of both online and physical stores sees a huge consumer demand. Taking full benefit of discounts and variety customers will be looking to make the most of festive shopping deals. The festive season which begins with Ganesh Chaturthi and Onam in September continues into the harvest festivals of Makar Sankranti, Pongal, Bihu, and concludes with Holi and Vaisakhi in March.