Make The Most Of Your Money

It is easier to navigate the ship when the sea is calm, but during a storm, an expert captain is needed to save the ship and the lives. Similarly in these trying times we need a financial planner to manage our finances. Ananth Ladha, Founder, Invest Aaj For Kal draws from the Mahabharta to put across this point. “The role of the financial planner is always goal planning and managing emotions. I will just quote example of Mahabharat, Krishna being an advisor of Arjun, guided him all throughout. Most importantly when the war was about to begin, Arjun was wanting to leave it seeing his uncles and relatives in his front. That was the most critical part of Krishna when he managed Arjun’s emotions during difficult times.” In March when the market was tumbling and came down by about 35 per cent from its peak, many investors sold their equity investments, but they are now...