Challenges Beyond Design

Sleeves rolled up till elbows and dusty stains on her pants a 40-year-old Neha Gupta, founder of Beyond Designs, a home décor store, is gearing up for India Design (ID),  the country’s most definitive design and home décor week and the largest congregation of the best in architecture, interiors and décor at NSIC in Delhi. From talking to her kids over the phone to passing instruction to get some crucial work done for ID to keeping a tab on all operations she was juggling a dozen tasks at once, Gupta says: “This is everyday affair and need not to mention but this is the life of entrepreneurs.” Hailing from a middle-class family in Delhi has a strong foundation in her interest areas and traversed the journey successfully in bridging the gap between uncharted territories to making her interest areas his fiefdom. Gupta worked with various firms....