As a fund house, we are deeply convinced about investing in businesses that can withstand cycles and can deliver good returns to shareholders. Our focus is on identifying wealth-creating companies that are positioned well, have good quality management, experiencing sustainable growth and more importantly, have good governance practices that take into consideration the interests of minority shareholders. In simple terms, you can call it ‘stock picking’. We have a lot of qualitative filters that go into identifying such winners. We avoid momentum plays. During a bull market, a fund can achieve better performance through either increasing the risk profile (market beta) or through stock selection (alpha). The former could work during the rally, but is likely to result in sharp declines during the downturn. We avoid this approach and try to capture the potential through stock selection, which leads to consistency of returns across market cycles.