Rose Valley, Saradha and Pearl Group have all been in the news in recent years. Multi-level marketing has been the bane of regulators and gullible members who figure they have been cheated quiet late in the day. The get rich quick schemes are known in regulatory parlance as Ponzi schemes which are investment scams that initially pay returns to investors from their own money, or from money paid in by subsequent investors, until they either start delaying returns or treating it as fresh investments.