Cashless claim settlements are a cornerstone of the modern insurance landscape, offering numerous benefits to policyholders and the industry alike. Irdai in a master circular released on Wednesday alerted all insurance providers to authorise customers’ requests for cashless claims immediately but not exceeding ‘one hour’ of receipt of the request. Irdai’s new guidelines also set a 3-hour limit to clear the cashless claim which is a much-needed customer-centric approach to streamline the quick claim process for the insured. Medical emergencies often come with significant emotional and financial stress. “Cashless claim settlements eliminate the need for policyholders to arrange large sums of money upfront, allowing them to focus entirely on their recovery,” Sharad Bajaj, COO of InsuranceDekho, an insurtech platform said.